{"id":2678,"date":"2017-12-13T16:31:41","date_gmt":"2017-12-13T15:31:41","guid":{"rendered":"http:\/\/www.metropolis.dk\/after-fair-trade-fair-art-an-in-situ-blog-post\/"},"modified":"2017-12-13T16:38:30","modified_gmt":"2017-12-13T15:38:30","slug":"after-fair-trade-fair-art","status":"publish","type":"post","link":"https:\/\/www.metropolis.dk\/en\/after-fair-trade-fair-art\/","title":{"rendered":"After fair trade, fair art? &#8211; an In Situ blog post"},"content":{"rendered":"<p><em>Through our participation in the network <a href=\"http:\/\/www.in-situ.info\/en\/\">In Situ<\/a>, we share blog posts by European journalists examining the state of art in public space. This blog post was originally posted <a href=\"http:\/\/www.in-situ.info\/en\/blog\/en\/after-fair-trade-fair-art-25\">here<\/a>.<\/em><\/p>\n<p>By Fred Kahn<\/p>\n<p>&nbsp;<\/p>\n<div class=\"bloc-chapeau bloc-text\">\n<div class=\"container\">\n<div class=\"bloc-content-text\">\n<p><span class=\"chapeau\">In contrast to the productivity-based, consumerist model which dominated the 20th century, more contributory systems are now emerging. It is within this context that certain artistic creations are presenting another economic approach, in order to more equitably share the richness of our imaginations.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>The model which imposed itself on the 20th century is based on an intensive production system and an exclusive consumer functionality which only profit from the richness of our imaginations. In all the fields of human activity, \u201cgrowth\u201d was shown to be destructive in terms of well-being, cohesion, social equality, the environment\u2026 An affluent society? Bernard Stiegler in fact, believes it to be effluent: \u201cNo other society before ours made the waste of resources and the disposal of everything and everyone the basis of its functionality.\u201d( 1) But, according to the philosopher, we have finally reached the end of this disastrous cycle. The productivity-based industrial model has run out of steam. A new environmental and political awareness is coinciding with technological transformations and technologies which are radically changing our production systems. The digital dawn has influenced this new era: these tools function much more via contributions than via consumption and thereby establish different behavioral patterns. \u201cThere isn\u2019t a production centre on one side and consumers on the other\u201d, Bernard Stiegler goes on to explain, \u201cbut a network of contributors, being able to alternate and share responsibility for production.\u201d This rhizomic approach closely matches the preoccupation of artists who didn\u2019t wait for the current crisis before exploring other forms of production and diffusion. With significant aesthetic consequences.<\/p>\n<p>&nbsp;<\/p>\n<p>By sharing the creation of an artistic work, the artist abandons his role of demiurge. He also accepts to relinquish (partially) his status as author. As such, each person\u2019s designated role becomes uncertain. In this way the group \u2018Les Pas Perdus\u2019 (Guy-Andr\u00e9 Lagesse, Nicolas Barth\u00e9lemy et J\u00e9rome Rigaut) build in consultation using \u201ccasual art\u201d \u2018Houses of the Ordinary, the Fantastic and other Anniversary Zones\u2019 in order to celebrate in Marseilles, Paris or South Africa \u201cthe invention of daily affairs\u201d. Guy-Andr\u00e9 Lagesse and his accomplices are the catalytic agents: \u201cThese people allow us to experience a delicate and refined terrain: that of the extravagance of modest incomes in their lifestyle of elegance surrounded by very little. As artists we identify with their boldness and share with them aesthetic combinations based on daily life.\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>This \u201ceconomy\u201d of art proves to be particularly generous and joyful. It believes in the equality of intelligence, as theorized by Jacques Ranci\u00e8re. There is no longer on one side the knowledgeable (the artist) and on the other side the ignorant (the spectator or the amateur), but human beings producing joint performances: \u201cno-one owns this performance, no-one controls its meaning, it is shared by all, preventing any identical transmission or any identity of cause and effect.\u201d(2)<\/p>\n<p>&nbsp;<\/p>\n<p>The artist must agree to be displaced, to abandon his prerogatives and his certainties. \u201cWe do not impose an already completed script. We create it according to the participants, their potential and their world. And inevitably, such a stance completely throws into turmoil our practice and scripting\u201d, states Caroline Selig, co-director of the \u2018Artonik\u2019 Company, who began a project for a participative production (\u2026 Et ainsi de suite\u2026) with people having no artistic background. The \u2018Anitya\u2019 Company, directed by Christophe Cagnolari, also attached to their ensemble (actors, dancers and musicians) genuine amateurs for a moment of artistic creation in real time: soundpainting (3). \u201cImprovisation reaches to the very heart of live art which must find its precision within what is fragile and ephemeral\u201d, states Christophe Cagnolari. In the context of the \u2018Sir\u00e8nes et midi net\u2019 proposed by Lieux publics, Anitya took over the famous square \u2018Place de l\u2019Op\u00e9ra\u2019 in the city of Marseilles, and gave a public rendering, using eighty citizeninterpreters, of their version of the French national anthem the \u2018Marseillaise\u2019.<\/p>\n<p>&nbsp;<\/p>\n<p>Using a quite different approach, Olivier Grosset\u00eate also initiates collaborative projects. In the context of workshops open to the general public, he produces monumental structures out of cardboard. These creations take the form of arches, bridges, fa\u00e7ades, towers or shelters, imposing architectural elements rendered nomadic and ephemeral in order to better stimulate a drive for freedom. This collective experience, over and above its public, convivial and federative nature, is seeking to invent ways of repossessing the world by encouraging participants to become the architects of their environment. It goes without saying that all these mechanisms require a lot of flexibility, energy, availability and time, unlike the dominant system of production which celebrates profit, competition and individualism.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"bloc-img\">\n<figure class=\"container\"><img decoding=\"async\" src=\"http:\/\/www.in-situ.info\/public_data\/contents\/blogarticles\/1496411462\/bleu\/o.grosstete_vincent_lucas1.jpg\" sizes=\"(max-width: 48em) 100vw, bleupx\" srcset=\"http:\/\/www.in-situ.info\/public_data\/contents\/blogarticles\/1496411462\/320\/o.grosstete_vincent_lucas1.jpg 320w, http:\/\/www.in-situ.info\/public_data\/contents\/blogarticles\/1496411462\/640\/o.grosstete_vincent_lucas1.jpg 640w, http:\/\/www.in-situ.info\/public_data\/contents\/blogarticles\/1496411462\/800\/o.grosstete_vincent_lucas1.jpg 800w, http:\/\/www.in-situ.info\/public_data\/contents\/blogarticles\/1496411462\/1024\/o.grosstete_vincent_lucas1.jpg 1024w, http:\/\/www.in-situ.info\/public_data\/contents\/blogarticles\/1496411462\/2000\/o.grosstete_vincent_lucas1.jpg 2000w, http:\/\/www.in-situ.info\/public_data\/contents\/blogarticles\/1496411462\/bleu\/o.grosstete_vincent_lucas1.jpg bleuw\" alt=\"text description\" \/><figcaption class=\"small\">Olivier Grosset\u00eate &#8211; The Fleeting City, Marseille 2013 \u00a9 Vincent Lucas<\/figcaption><\/figure>\n<\/div>\n<div class=\" bloc-text\">\n<div class=\"container\">\n<div class=\"bloc-content-text\">\n<p>This participative artistic gesture inspires another approach to the economic question. Very specifically, the amateurs are volunteers, and therefore not remunerated. For Olivier Grosset\u00eate, the deal is crystal clear: \u201cThey contribute work time and as for me, I offer them poetry, possibilities, an artistic experience\u2026\u201d. Here, the use of recycled materials and the principle of collective construction enable the creation of major artistic works within limited budgets. However, \u201cproduction management can be very tiring, the preparation and support time can be much greater than with professionals\u201d warns Caroline Selig. \u201cThe financial factor is never the first consideration\u201d insists Christophe Cagnolari: \u201cthe shared experience creates far greater human enrichment.\u201d As such, the practice workshop becomes truly artistic, in other words an environment for \u201cdoing\u201d that is both experimental and enjoyable. \u201cArtistic reflection must be outworked if it is to have meaning\u201d adds Olivier Grosset\u00eate. \u201cWe are not play-acting; we are really constructing artistic objects.\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>As for relationships with the public, there again there is benefit all round. \u201cPeople feel immediately involved with the proposition\u201d, explains Caroline Selig. \u201cIt becomes obvious that the performance has been designed to be relevant to everyone, that it hasn\u2019t originated from a distant artistic sphere unrelated to our everyday preoccupations.\u201d Methods of intimidation become unnecessary, and the advantage is clearly to be seen in this area, via a different approach to the socialization of the production by the sharing of responsibilities. This vision implies a major change to the administration, evaluation and production systems as well as to the diffusion of the art form.<\/p>\n<p>&nbsp;<\/p>\n<p>The \u2018Fondation de France\u2019 is indeed experiencing a more equitable sharing of roles with its \u201cNew Partners\u201d program. This mechanism is based on the collaboration between three figures: the artist, the citizen-partner and a cultural mediator. The latter receives a request, chooses the most appropriate artist for the project and accompanies them through to the finished product. In this way it is completely removed from the private sphere and benefits the whole community. In Pont-Royal, a hamlet of the commune of Clamerey in Bourgogne, the involvement of artist Michel Verjux has contributed, by the installation of public lighting, to the redevelopment of a port along the Bourgogne canal and to its restoration as a staging post for water-based tourism. In Marseilles, Olivier Bedu has created \u2018Banc de Sable\u2019, an architectural work which helped give expression, in both an elegant but light-hearted fashion, to a process begun by local inhabitants and their children (accompanied by the Bureau of skills and aspirations) for the redevelopment of their neighborhood.<br \/>\n<span class=\"extra blue\"><br \/>\n<\/span><\/p>\n<p>There is no hesitation about inserting projects into the most commercial of contexts in order to highlight their absurdity. The Slovene Masa Cvetko, for example, takes great delight in sneaking into the public arena. Her association ProstoRo\u017e invites \u00ab experts \u00bb (architects, landscape artists, urban developers, designers or jurists), to rethink alternative urban planning. She imagines organizational structures that more closely match the needs of the inhabitants. More recently, Masa Cvetko joined with the Enora group (Ana Malalan, Nata\u0161a Mrkonji\u010d, Manja Porle) to confront one of the emblems of our consumer society. This collective has created a Gift Shop, in which anyone can exchange their Christmas presents and thereby rethink their consumer and purchasing habits at that time of year. Each object will be displayed as a work of art, whose only inherent value lies in its capacity to crystallize a relational aesthetic experience.<\/p>\n<p>&nbsp;<\/p>\n<p>The risks of exploitation are real, and these approaches do not offer a context that should be heralded as the ultimate model. The gestures and artistic objects that are thereby produced highlight, however, an obvious truth: the economy, even in its most trivially commercial expression, always harbors a symbolic aspect. In every \u201cbusiness\u201d there lies a principle of mutual recognition. The salesman always contributes a small part of himself. At this point, as Paul Ricoeur (4) has demonstrated, the exchange can again become festive. How can this richness be \u00ab capitalized \u00bb, how can such \u00ab production \u00bb systems be optimized? For example by accelerating the market towards a hybrid economy, which would be public, private, social and interdependent at one and the same time.<\/p>\n<p>&nbsp;<\/p>\n<p><em>1. In \u201cPhilosophie\u201d Magazine N047 \u2013 March 2011 2. Jacques Ranci\u00e8re. \u2018Le Spectateur \u00e9mancip\u00e9&#8217; Published by La Fabrique. 2008 3. A gestural language developed by New-York composer Walter Thompson, soundpainting enables a real-time production to be constructed by improvisation. Though this language was originally developed for musicians, it is today fully cross-disciplinary. 4. Paul Ricoeur. Parcours de la reconnaissance. Publisher: Stock 2004.<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>Read more blog posts from In Situ <a href=\"http:\/\/www.in-situ.info\/en\/blog\">here<\/a>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Through our participation in the network In Situ, we share blog posts by European journalists examining the state of art in public space. This blog&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2671,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[79],"tags":[369,206,163],"class_list":["post-2678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","tag-art-in-public-space-en","tag-in-situ-en","tag-metropolis-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>After fair trade, fair art? - an In Situ blog post - Metropolis<\/title>\n<meta name=\"description\" content=\"Through our participation in the network In Situ, we share blog posts by European journalists examining the state of art in public space. 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